Asheley R. Landrum
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Spring 2021 Courses

Office Hours: Tues 9am - 12pm  & Wed 1pm - 3pm
​or by appointment 


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Principles of Advertising

ADV 3310 - Online
Undergraduate Students
This course is designed to provide students with a basic understanding of (1) the advertising industry and associated professional specialties, (2) the various components of advertising campaigns, (3) the role of advertising in the overall marketing process, and (4) the ethics and regulation of advertising campaigns. For the student who is taking this course as a single exposure to the study of advertising, it will provide a broad overview of the field from both a professional and social standpoint. For the student interested in pursuing a career in advertising, this course will serve as a foundation for higher-level advertising courses.

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Advertising & The Consumer

ADV 5326 - Online
Graduate Students
This course explores the complex and dynamic relationships among advertising, consumers, and brands. It draws across multiple disciplines and considers a variety of perspectives and methodologies to provide insight into the hearts and minds of consumers.  It is intended to provide new insights about the relationship among advertising, consumers and brands that students can apply to academic research as well as the advertising agency and related fields.


Courses from Previous Semesters

Introduction to Stats in R

Research ​Methods
​(Graduate)

Science of Science Communication

Personality Psychology

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Texas Tech University
Summer 2018
Texas Tech University
Spring 2018, Fall 2018
Texas Tech University
Fall 2017
Example Syllabus

Brookhaven College (online course):
​Fall 2014; Spring 2014; Fall 2013; Fall 2015
Example Syllabus

Introduction to Statistics

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General Psychology

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University of Texas at Dallas:
Summer 2012; Summer 2013
Example Syllabus
Brookhaven College:
Summer 2013; Spring 2013; Fall 2012;  Spring 2012
Example Syllabus

© 2018 Asheley Landrum
  • About Me
    • Media
    • Collaborators
  • Research
    • Millennial Engagement
    • Alternative Beliefs Project
    • Papal Encyclical
  • Teaching
  • Contact